08

08

RUSSIA FOR SALE!

RUSSIA FOR SALE!

Client

Client

Ministry of Digital Transformation of Ukraine

Ministry of Digital Transformation of Ukraine

Campaign

Campaign

Russiaforsale.org

Russiaforsale.org

Year

Year

2022

2022

About

About

As Russian aggression raged across Ukraine in early 2022, we wanted to find a way to support our friends, colleagues, brothers and sisters in Ukraine. I came across the news that Ukraine had started accepting crypto donations. At the same time, NFTs were booming, people were buying pixelated animals for thousands of dollars. Thats when the idea hit: Let's sell Russia, piece by piece, and send all proceeds to Ukraine. In just two weeks, we built a special web platform and the campaign pro bono, putting Russian territories up for sale as NFTs.

As Russian aggression raged across Ukraine in early 2022, we wanted to find a way to support our friends, colleagues, brothers and sisters in Ukraine. I came across the news that Ukraine had started accepting crypto donations. At the same time, NFTs were booming, people were buying pixelated animals for thousands of dollars. That’s when the idea hit: Let's sell Russia, piece by piece, and send all proceeds to Ukraine. In just two weeks, we built a special web platform and the campaign pro bono, putting Russian territories up for sale as NFTs.

Credits

Agency: Leavingstone Chief Creative Officer: Levan Lepsveridze Creative Director: Anze Jereb Senior Copywriter: Mindia Arabuli Digital Team Head: Nika Jinchveladze Data Scientist: Alexander Abramishvili UI/UX Art Director: Ilia Chanchaleishvili Technical Leader: Alexandr Azizyan Backend Developer: Giorgi Maisuradze Head Frontend Developer: Khatia Macharadze Frontend Developer: Sandro Daudishvili Frontend Developer: Beka Khomeriki Art Director: Matassi Sulakauri Designer: Aniki Gelashvili Designer: Luka Ivanidze Illustrator: Baiko Pirtskhalaishvili Community manager: Tasso Dalakishvili PR/Copy: Tatia Darsadze Freelance Copywriter: Daniel Brennan CEO: Erekle Zurmuktashvili Account DIrector: Eka Ebanoidze Account Director: Zizi Nasrashvili Senior Account Manager: Nini Saralidze Head of advertising: Anika Gavasheli Intern: Elene Barbakadze

Credits

Agency: Leavingstone Chief Creative Officer: Levan Lepsveridze Creative Director: Anze Jereb Senior Copywriter: Mindia Arabuli Digital Team Head: Nika Jinchveladze Data Scientist: Alexander Abramishvili UI/UX Art Director: Ilia Chanchaleishvili Technical Leader: Alexandr Azizyan Backend Developer: Giorgi Maisuradze Head Frontend Developer: Khatia Macharadze Frontend Developer: Sandro Daudishvili Frontend Developer: Beka Khomeriki Art Director: Matassi Sulakauri Designer: Aniki Gelashvili Designer: Luka Ivanidze Illustrator: Baiko Pirtskhalaishvili Community manager: Tasso Dalakishvili PR/Copy: Tatia Darsadze Freelance Copywriter: Daniel Brennan CEO: Erekle Zurmuktashvili Account DIrector: Eka Ebanoidze Account Director: Zizi Nasrashvili Senior Account Manager: Nini Saralidze Head of advertising: Anika Gavasheli Intern: Elene Barbakadze