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#Merrytreesmas
#Merrytreesmas
Client
Client
Treepex
Treepex
Campaign
Campaign
Burned Christmas Trees
Burned Christmas Trees
Year
Year
2017
2017
About
About
After wildfires destroyed 10 million square meters of Georgian forests, we wanted to turn Christmas into a moment of action. At Christmas markets, we placed burned trees from the affected regions next to real ones - creating an emotional reminder to donate and plant new fir and pine trees while shopping for Christmas trees.
After wildfires destroyed 10 million square meters of Georgian forests, we wanted to turn Christmas into a moment of action. At Christmas markets, we placed burned trees from the affected regions next to real ones - creating an emotional reminder to donate and plant new fir and pine trees while shopping for Christmas trees.
Credits
Agency: Leavingstone Chief Creative Officer: Levan Lepsveridze Creative Director: Giorgi Avaliani Copywriter: Beka Adamashvili Copywriter: Mikho Kalandarishvili Account Director: Natia Gogia Account Managers: Mariam Menteshashvili Account Managers: Mariam Janjgava Design and Art Director: Nick Kumbari Illustrator / Designer: Anano Miminoshvili Designer: Irakli Takaishvili English Copywriter: Tatia Darsadze Art Department: Giorgi Karalashvili, Mariam Iakobashvili, Melano Zibzibadze / Slow Pulse Technical Lead: Goga Chinchaladze Web Developers: Meko Pepanishvili, Elene Kiknadze, Misha Tsankashvili Animation artist: Gurika Chokheli Video Editor: Vova Vardidze Voiceover artist: Tato Rusia DoP: Irakli Solomonishvili (Pitha), Giorgi Medulashvili Assistant of DoP: Lado Andguladze Sound Design: Beso Kacharava, Pitachoka Music:Tornike Japiashvili
Credits
Agency: Leavingstone Chief Creative Officer: Levan Lepsveridze Creative Director: Giorgi Avaliani Copywriter: Beka Adamashvili Copywriter: Mikho Kalandarishvili Account Director: Natia Gogia Account Managers: Mariam Menteshashvili Account Managers: Mariam Janjgava Design and Art Director: Nick Kumbari Illustrator / Designer: Anano Miminoshvili Designer: Irakli Takaishvili English Copywriter: Tatia Darsadze Art Department: Giorgi Karalashvili, Mariam Iakobashvili, Melano Zibzibadze / Slow Pulse Technical Lead: Goga Chinchaladze Web Developers: Meko Pepanishvili, Elene Kiknadze, Misha Tsankashvili Animation artist: Gurika Chokheli Video Editor: Vova Vardidze Voiceover artist: Tato Rusia DoP: Irakli Solomonishvili (Pitha), Giorgi Medulashvili Assistant of DoP: Lado Andguladze Sound Design: Beso Kacharava, Pitachoka Music:Tornike Japiashvili
