02
02
Porsche Taycan
Porsche Taycan
Client
Client
Porsche
Porsche
Campaign
Campaign
Soul Electrified
Soul Electrified
Year
Year
2021
2021
About
About
For the launch of the all-electric Porsche Taycan, we took the car on a journey across Georgia, visiting iconic historical sites to prove that a single charge is enough to cross the entire country. The soundtrack blends the Taycan’s engine sounds with traditional Georgian folk music, giving the car a voice as it sings throughout the journey.
For the launch of the all-electric Porsche Taycan, we took the car on a journey across Georgia, visiting iconic historical sites to prove that a single charge is enough to cross the entire country. The soundtrack blends the Taycan’s engine sounds with traditional Georgian folk music, giving the car a voice as it sings throughout the journey.
Credits
Agency: Leavingstone Chief Creative Officer: Levan Lepsveridze Creative Director: Basa Metreveli Strategist: Anano Gabunia Copywriter: Keti Kipshidze Account Manager: Ketevan Sakhvadze Design Lead: Matassi Sulakauri Graphic Designers: Magda Janjalashvili, Eka Vekua Lettering Work: Luka Zarandia Head of Digital Advertising: Anna Gavasheli Advertiser/Media Planner: Elene Mosidze English Copywriter: Tatia Darsadze Executive Producer: Meli Bagdavadze DoP: Makho Kipshidze Producer: Tamta Navrozashvili Camera Department: Irakli Kurtanidze, Lasha Shekelashvili, Lasha Gulashvili, Robert Tibiashvili Drone Operator: Lado Mchedlishvili Chasing Scenes by BMRNG Films Music by Hamatsuki
Credits
Agency: Leavingstone Chief Creative Officer: Levan Lepsveridze Creative Director: Basa Metreveli Strategist: Anano Gabunia Copywriter: Keti Kipshidze Account Manager: Ketevan Sakhvadze Design Lead: Matassi Sulakauri Graphic Designers: Magda Janjalashvili, Eka Vekua Lettering Work: Luka Zarandia Head of Digital Advertising: Anna Gavasheli Advertiser/Media Planner: Elene Mosidze English Copywriter: Tatia Darsadze Executive Producer: Meli Bagdavadze DoP: Makho Kipshidze Producer: Tamta Navrozashvili Camera Department: Irakli Kurtanidze, Lasha Shekelashvili, Lasha Gulashvili, Robert Tibiashvili Drone Operator: Lado Mchedlishvili Chasing Scenes by BMRNG Films Music by Hamatsuki
